The Re'Generation
Ecoists are Scarabs
We have become accustomed to naming ourselves by generations, the Silent Generation, the Baby Boomers, Generation X, Y, Z, and now Alpha. Already the mechanistic mind reaches forward to its next labels, Beta, Gamma, Delta, as though humanity were simply moving through an endless sequence of letters.
But what if hidden beneath this ordinary taxonomy, another generation is quietly being formed?
Throughout history, the great cosmic laws that sustain the equilibrium of life have always preserved certain seeds or souls carried forward through time for moments of crucial necessity.
When imbalance reaches its threshold and a civilization drifts too far from the living order of the Earth, a particular human cohort is called into being. They are souls born carrying the Instinct of renewal.
We may call this generation the Re’Generation.
This name carries a secret significance. Re, in the sacred cosmology of ancient Egypt, is the Solar Principle, the divine intelligence of the Sun, guardian of life, renewal, and cosmic balance. Re is the archetype of perpetual Regeneration. So too this generation carries within it the archetype of Regeneration.
It may be the first generation in modern history to sense that the story of industrial civilization has reached its terminus; that humanity can no longer stand apart from Earth as conqueror, owner, or engineer. They do not see the Earth as a resource, but as Mother Gaia, a living, breathing organism of which they themselves are cells.
They are learning once more to become embodied in their bioregions, to know the language of watersheds, forests, soils, and seasons. They understand that regeneration is not only ecological, it is spiritual. To heal the Earth is to heal the human soul, for both have suffered the same estrangement.
They are the bridge between a fading industrial age and an emerging Eco-civilization.
Its task is immense: to repair what previous generations, often unknowingly, have broken. And yet its deeper work is to remember what humanity once knew, that to regenerate the Earth is also to regenerate the human soul.
Let’s hail the The Re’Generation.
The Majha Ecoists
We are proud of our young Ecoists from University of Punjab, who started their Eco-journey by contributing practically in our Eternal Forests campaign.
Our core team
Yudhishther lal Meghwar
Vermiculturist
Eco-regional leader & head of Rohi scarab in great Thar desert Eco-region.
The Knight Ecoists
This generation needs guidance, direction and inspiration. We want to connect them to the Eco-heroes and elders who need to transfer the their torches to this generation. The knight Ecoists are the Enlightened humans catalyzing the Great Regeneration & Ecological Restoration and influencing millions with their work, turning their worldviews from EGO to Eco-centric.
Individuals advocating for soil health, sustainable agriculture, and ecosystem preservation.
Individuals contributing time and effort to environmental conservation and sustainability projects.
Individuals dedicated to saving and rehabilitating injured or endangered animals.
Entrepreneurs creating eco-friendly, sustainable businesses that promote environmental conservation.
The Core characteristics of Re’Generation is their strong belief in the importance of sustainability. They are well-aware of the adverse effects that human activities have on the environment and are keen on finding ways to reduce their carbon footprint. This could involve anything from switching to renewable energy sources to reducing their consumption of plastic.
Re’Generation individuals are also passionate about educating others on the importance of environmental conservation. They recognize that it is not just enough to make personal changes but that it is also essential to spread awareness and inspire others to do the same. They use social media platforms to share information and raise awareness about environmental issues.
Another key aspect of Re’Generation is their inclination towards Minimalism. They are mindful of the impact that their consumerist lifestyles have on the environment and are keen on reducing their consumption of goods and services. Their movement is not just limited to individual action but also includes collective action. Re’Generation individuals recognize that environmental issues are global issues and require collective efforts to address them.
This generation is giving rise to a new wave of Regenerative Livelihood. Regenerative Livelihood refers to a sustainable way of living and working that nurtures ecological health, social equity, and economic prosperity. It emphasizes the restoration and enhancement of ecosystems, community resilience, and local economies through regenerative practices, such as permaculture, agroforestry, and circular economies, ultimately fostering a balance between human needs and environmental preservation. Profit is not the only goal and that businesses have a responsibility towards society and the environment.